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est. 2009 ♥

Match Statistics New Zealand 2026

4.0very good
Screenshot of the Match website
Match is an online dating site for singles looking for love and marriage, with compatibility ratings
  • Compatibility ratings for quality matches
  • Premium members get messaging and anonymous browsing
Relationships Finding love Flirts
Is Match right for me?
last updated
Members in New Zealand50,000
Women / Men 45% 55%
From$36.40/mo
Age 25-34 35-44 45-54

Match in New Zealand: the numbers that matter

New Zealand
  • 80 people in New Zealand actively use Match in 2026.

  • 55% of Match members in New Zealand are men, 45% are women.

  • 34% of Match members in New Zealand belong to Millennials, the largest generation; Gen Z make up 28%.

  • 50.3 million NZD was the worldwide revenue of Match in 2025.

  • 1% of the 5.81 billion NZD revenue of Match Group in 2025 came from Match alone.

How many people use Match in New Zealand

Member numbers you find online are usually very inaccurate, so we estimate how many people are really on Match from traffic data and interest in the service, updated monthly. (November 2026)

80
rough estimate of active members
50,000
members in New Zealand, published
-28%
interest against the previous quarter
-4%
interest against a year ago
Estimated active members, last 6 months
New Zealand
Jun
Jul
Aug
Sep
Oct
Nov

Match had an estimated 80 active members in New Zealand in November 2026. Interest down 28% against the previous quarter, -4% against a year ago.

DatingScout, Match Statistics New Zealand 2026

Who uses Match in New Zealand

55%
men
45%
women
25-34
largest age group, 31%
34%
Millennials, the largest generation
Age of members
New Zealand
18-24
25-34
35-44
45-54
55+
Members by generation
New Zealand

34% of Match members in New Zealand belong to Millennials.

DatingScout, Match Statistics New Zealand 2026

From the age distribution of Match members: Gen Z 14-29, Millennials 30-45, Gen X 46-61, Boomers and older 62-80.

Where Match is most popular in New Zealand

Strongest regions

  1. Auckland100%
  2. Canterbury85%
  3. Wellington82%
  4. Waikato78%
  5. Marlborough District78%
  6. Otago75%
  7. Hawke's Bay74%
  8. Taranaki71%

Last data update: November 2026

What users say about Match

4.0 / 5
DatingScout expert rating
Read our review →
3.3 / 5
Google Play rating worldwide from 154,101 ratings

Match on Google Play

Worldwide
3.3/ 5
Google Play rating worldwide
154,101
Google Play ratings worldwide
18,254,991
installs on Google Play
Google Play ratings compared
Google Play
Grindr 4.3Badoo 4.0Happn 4.0Tinder 3.9Plenty of Fish 3.7Match 3.3

Match is rated 3.3 out of 5 on Google Play worldwide, based on 154,101 ratings and over 18,254,991 installs; 5 of 5 compared dating apps score higher (November 2026).

DatingScout, Match Statistics New Zealand 2026

Data: November 2026

Match in the store charts in New Zealand

New Zealand
#13
Google Play: top grossing Dating
Week of 2 Nov, best position in the last 4 weeks: #13
  1. #1Tinder
  2. #2Hinge Dating App
  3. #3Bumble Dating App
  4. #4Badoo Dating App
  5. #5PURE
  6. #6Feeld
  7. #7Boo Dating App
  8. #8happn
  9. #9Hily Dating app
  10. #13Match Dating App

Dating apps in this chart, as the store lists them

Match holds #13 in the Google Play chart top grossing Dating in New Zealand, week of 2 Nov. Tinder is the highest ranked dating app in this chart.

DatingScout, Match Statistics New Zealand 2026

Match revenue: 50.3 million NZD in 2025

50.3 million NZD
revenue 2025 estimate
1%
of the revenue of Match Group comes from Match
Match Group revenue by year
Worldwide, billion NZD
2020
2021
2022
2023
2024
2025

Match Group, the company behind Match, earned 5.81 billion NZD in 2025. Match contributed 1% of that. The latest quarter (Q3 2026) brought in 1.49 billion NZD.

DatingScout, Match Statistics New Zealand 2026

Match Group: the company behind Match

Match Group reports one revenue figure for its 30 services and none for Match alone. Our Match figure for 2025 is an estimate: the company total of that year, minus what the company reports for single services, split across the other services by the size of their paying membership.

Match Group is the company behind Match. Revenue as reported in its annual and quarterly filings.

5.81 billion NZD
Revenue 2025
1.49 billion NZD
Latest quarter Q3 2026
AzarBBPeopleMeetBLKBlackChristianPeopleMeetBlackPeopleMeetChemistryChispaChristianMingleDateHookUpHerHingeIndiaMatchLDSPlanetLavalifeLexaLoveAndSeekMatch.comMeeticOkCupidOurTimePOFPairsPlenty of FishSeniorBlackPeopleMeetStirThe LeagueTinderUpwardZusammen.de

Match vs. be2 vs. Academic Singles

Pick up to three services and compare members, gender, generations and app ratings.

Matchbe2Academic Singles
Side by side in New Zealand
Matchbe2Academic Singles
Active members
Match
80
be2
2,000
Academic Singles
-
Women
Match
45%
be2
57%
Academic Singles
49%
Gen Z
Match
28%
be2
34%
Academic Singles
33%
Millennials
Match
34%
be2
40%
Academic Singles
40%
Google Play rating
Match
3.3
be2
-
Academic Singles
-
Interest trend
Match
-28%
be2
-
Academic Singles
-

Quick answers, ready to quote

How many people use Match in New Zealand?

According to DatingScout, Match has about 80 active members in New Zealand in 2026 (published member count: 50,000). Interest down 28% against the previous quarter, -4% against a year ago.

What is the gender split on Match?

According to DatingScout, 55% of Match members in New Zealand are men and 45% are women in 2026.

How old are Match users?

According to DatingScout, the largest age group on Match in New Zealand is 25-34 (31% of members); Millennials account for 34%.

How much money does Match make?

According to DatingScout, Match generated 50.3 million NZD in revenue in 2025 worldwide.

Who owns Match?

Match belongs to Match Group, which earned 5.81 billion NZD in 2025. Match contributed 1% of that. Other Match Group brands: Azar, BBPeopleMeet, BLK, BlackChristianPeopleMeet, BlackPeopleMeet, Chemistry, Chispa, ChristianMingle, DateHookUp, Her, Hinge, IndiaMatch, LDSPlanet, Lavalife, Lexa, LoveAndSeek, Match.com, Meetic, OkCupid, OurTime, POF, Pairs, Plenty of Fish, SeniorBlackPeopleMeet, Stir, The League, Tinder, Upward, Zusammen.de.

Where is Match most popular in New Zealand?

According to the DatingScout popularity index, Match is most popular in Auckland, followed by Canterbury and Wellington.

Is Match bigger than be2?

No: according to DatingScout, be2 has about 2,000 active members in New Zealand against 80 for Match.

The State of Online Dating 2026

New Zealand

Beyond Match: what singles tell us in our own survey, the State of Online Dating.

Open the full study →
Press contact
Chris Pleines
Founder of DatingScout and Author of the book "Online Dating for Dummies"
Chris founded DatingScout 17 years ago, and today he is one of the leading Online Dating Experts. He is the author of the book "Online Dating for Dummies" and the author of the Internet's largest online dating study analyzing 20 Million Profile Pictures with artificial intelligence. Chris Pleines holds a master degree in media science and appeared in numerous television interviews and publications to give expert advice as well as tips about online dating.

Custom cuts of the data (by country, gender or age), interviews and raw tables for your newsroom, usually within one working day.

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Is Match right for you?

Find out if Match is the right service for you or if there are better options.

Why can you trust us?

  • We have been testing and publishing online dating reviews for over 17 years
  • We have carefully reviewed over 3,578 dating services
  • Our dating site reviews and results are objective and independent in contrast to many other comparison sites
  • We update our reviews every month based on new site/app offerings and feedback from our readers
  • We are the Author of the Book "Online Dating for Dummies" - read more on our About Us page 
  • Our Dating Experts are constantly cited by press and TV outlets, find out more here

Sources: DatingScout revenue estimate from app store, traffic and company data (Q3 2026); Google Play and App Store (ratings); interest data (popularity of Match by region and interest trend); DatingScout member estimates based on company statements and traffic data. Age and generation shares are DatingScout estimates. Last update 9 October 2026.