Review July 2024

Singles flock to to meet new people and find love. It claims to have produced more marriages and relationships than any other dating site. We took a closer look at its members, costs, and features! 

50,000 Members
 40 % ♀ 
 60 % ♂ 
Good For:
5 / 5
4 / 5
3 / 5
Success Rate:
30 / 10
38 / 10
33 / 10
Compare Match
Age Distribution:

Match in 10 seconds

  • An online dating site for singles on the lookout for love and marriage
  • Premium members can access Instant Messaging and browse profiles anonymously
  • Offers a compatibility rating to ensure quality matches
  • Users reported being charged premium despite cancelling auto-renewal of subscription
  • Has a wide array of contacting features such as MatchPhone and Video Date
  • Has a free to download mobile app
  • The site has a proven track record of matching singles for 20+ years
  • You can use Match for free
  • Pricing starts at US$21.84 / Month - More Information Author Chris Pleines
Chris Pleines
Founder of Datingscout and Author of the book "Online Dating for Dummies"
The fun and intuitive features of makes it possible for any of its members to find their perfect match. Match ensures that premium-paying members get the most of their money through their Satisfaction Guarantee. Sign up today and try this site out for yourself!

Who is Match for and not for?

  • Singles looking for love and serious relationships
  • People who are fine subscribing to premium to access contacting features such as Instant Messenger
  • Singles who like video chatting and casually flirting with strangers online
  • Singles searching for erotic adventures and casual encounters
  • Singles who don't want a traditional catalog style of online dating
  • People who find it tedious to share personal details since profiles ask for a great amount of information
  • Singles who want to find matches quickly
Back to Overview

Match Pros & Cons

  • You can send your Match profile to sister sites to increase matches
  • Availability of profile builder for easier account creation
  • Has over 8 million members worldwide
  • Offers you a free six-month premium membership if you don't find a match within the duration of your subscription
  • There is an influx of fake profiles and bots on the site
  • Canceling subscription or turning off auto-renewal of premium membership can be difficult
  • Low number of registered female members
  • Getting refunds from the dating site can be challenging

How does Match work?

match how it works
  • View people who likes you back
  • Reverse Match feature will show you users looking for people similar to you
  • Provides Daily Matches with the option to Like or Skip
  • Match Picks show profiles that the website picks matching your preferences

Match is easy to use. Aside from the clean and minimalist look of the website, it also has features that make it easier for you to find a match. Its search feature which is found at the top menu will help you sort and search for profiles that may interest you. You can sort your search based on:

  • Match Picks – This is a method that Match does for you. The website or app will suggest some profile
  • Activity Date – This will show you users who were recently online  
  • Newest First – This will show you members who joined most recently
  • Photo Count – If you want to see more photos of a user, choose this one since it will show whoever has the most pictures uploaded
  • Distance – This will show results based on how far they are away from your location

Aside from the advanced search feature, you can also check Mutual Match for a list of people you have liked and have also liked you. There's also a Reverse Match feature that will show you people who are looking for someone like you. 

Match will also give you daily matches which is similar to Tinder. However, unlike Tinder, Match will show you a picture along with a mini-profile containing information about the user. You will have the option to skip or like the user. For more views, you can also pay to boost your profile.

How much does Match cost?

Can you try Match for free?

  • You can use or try the service for free.
  • You cannot send messages for free
  • You cannot read messages for free on Match

Is Match expensive or cheap?

In comparison to other providers Match is average.

Duration / Credits / CoinsCostsTotal
Premium Plan
All prices are in USD.
3 Months40.41 USD / Month121.23 USD
6 Months26.51 USD / Month159.06 USD
12 Months23.11 USD / Month277.32 USD
Standard Plan
All prices are in USD.
3 Months34.45 USD / Month103.35 USD
6 Months24.48 USD / Month146.88 USD
12 Months21.84 USD / Month262.08 USD
All prices are in USD.
1 Credit4.99 USD / Credit4.99 USD
5 Credits4.00 USD / Credit20.00 USD
10 Credits3.00 USD / Credit30.00 USD
match price
Free Features
  • Account registration
  • Profile creation
  • Send likes
  • Browse on member search
  • Participate in matchmaking game
  • Receive SingledOut matches
  • View member profiles
Premium Features
  • Send messages
  • Instant Messenger
  • See who’s viewed you
  • Email ‘read’ notification
  • Grab a spot in daily matches
  • MatchPhone
  • Browse Invisibly has two kinds of membership plans—the Premium and the Standard. These plans are offered in four different package durations of 1, 3, 6, and 12 months. A Standard Plan has all the basic paid features such as sending messages and seeing who viewed your profile. While the Premium plan gets you more exclusive features such as browsing anonymously, a ‘read’ notification in messages, and voice calling.

The dating site has an add-on called "Match Me" that can be purchased for USD1.99.

Match membership is automatically renewed at the end of your commitment period. You can cancel anytime, and you can enjoy the benefits of your membership plan until the last day of your billing cycle. has a Match dating guarantee that comes with signing up for a 6-month membership. If you don’t get a successful match when your 6-month membership is done, will give you a 6-month free membership.

There are also other paid features that you can try which are charged monthly.

  • Reply for Free- Pay USD9.99 per month to guarantee that anyone you message can reply to you for free.
  • Private Mode- Pay USD9.99 per month so you can only choose who can see your profile.
  • Message Read Alerts- Pay USD2.99 per month so you will know if the other person already read your message.
  • MatchPhone-Pay USD3.33 per month to get a personal invite to talk and text without sharing your number.

Mobile App Cost

Upon reviewing's mobile app, we noticed that the subscription fees are only offered in four different packages: 1-month Premium Subscription costs USD44.99, 3-months Premium costs USD119.97, 6-months Premium costs USD149.94, and 6-months Standard subscription costs USD137.94. All prices are charged in USD and are triple that subscription fee than if you sign up through the web version.

Match Auto-Renewal Lawsuit

Match Group was caught in an auto-renewal controversy with some members who claimed that "their subscriptions were renewed without their consent." The site agreed to pay 2 million USD to settle the civil lawsuit and has since become more transparent with its payment policies to avoid confusion with subscribers.

How can I delete my Match account and cancel my subscription?

Please find more information here

Back to Overview

Who is signed up on Match?

50,000 from New Zealand
Members activity
3,500 active weekly
Gender Proportion
45 %
55 %
  • Over 20 million members worldwide
  • More than 8 million members have a premium subscription
  • There are few active members in New Zealand
  • High member activity all over the world
  • Majority of Match members are looking for serious dating

More than half of’s member base resides in the United States, and the gender distribution is particularly proportional. There is also a good percentage of members in each age range, making the dating site diverse to singles of all ages.

Members of disclose their current relationship status—whether they were never married, separated, or divorced. There is no option for members who are in a relationship as does not encourage third-party relationships. Most of Match members are looking for serious, committed relationships. The member activity is high and members respond quickly to messages sent to them.


Match Age Range and Age Distribution

  • 18-24
  • 25-34
  • 35-44
  • 45-54
  • 55+

New members at Match in July 2024 in comparison

Here you can see how membership figures at Match are developing compared to others

Back to Overview

Match in Detail

  • Reading time 16 minutes
  • Lots of insider information for more success

How to Sign Up for Match

Match US signup
  • Registration is quick and smooth
  • There is a profile builder for easier profile creation
  • No account verification needed
  • Uploading a profile picture is required
  • You have to fill out a personal info form

Signing up for an account on only takes up a few minutes of your time. You just need to provide your email address, birthday, country and state, your gender, and sexual orientation. There is gay preference upon sign up.

After nominating a username and a password for Match login, you will automatically be redirected to the profile builder. The builder is a short step-by-step process that fills up your profile with relevant details. Such details include your height, body build, relationship, and other personal details and preference.

The builder will also ask you to compose a short ‘About Me’ paragraph that has a maximum limit of 100 characters. After this, you are required to upload a profile picture. There is no profile picture approval, but users are expected to upload a decent picture on the Match dating site.

Once your profile is complete, there is no Match dating email verification needed you can instantly log in to your account with your Match login details. You can comfortably use the Match dating site and the Match app anytime you wish.

Making Contact on Match

Match Contacting
  • Sending messages is a paid feature
  • You can send likes for free
  • Search filters are extensive
  • You are able to keep track of those you send likes to
  • There is a chatroom for premium-paying members
  • There is a chatroom

The main online contacting features of the site are basic. There is a ‘Matches’' tab where you are presented with suggested profiles, and you need to decide whether you want to like or skip them for free.

When you hit the free ‘Like’ button, that member will be notified and will be put on your 'Likes' list. When you decide to skip, you will be presented with the next person to like.

Discover sites also has a search function called ‘Discover’. There are extensive search filters on this feature which are: gender, age, location, interests, looks, personal information, and lifestyle. You also have the option to search by keyword if you like. You can save your search queries, and you can also customize how you want the search results to be displayed according to a certain category.

Besides sending messages, premium-paying members have two more features that go with their subscription:


MatchPhone allows you to call online the other Match user you like through a custom number assigned by Match dating site. When you click on this feature, Match administrators will connect you and that member through an anonymous line so you could talk freely without being monitored if you like. If things don’t go like the way you want them to, you could block the user from calling you.

Match Me

Match Me is a feature where you get to appear on the first suggested Match profiles on another member’s ‘Matches’ feature. You can only access the button if you are a premium-paying sites member and if you meet the certain member's search criteria.

Video Date

This feature is available if you have already started a conversation with another person and have exchanged at least four messages. Once you’ve started, you can use this feature to chat via video whenever you want.

  • If you’re making the call:

In your conversations, tap the camera icon that will appear in the top right corner of your screen on your smartphone or computer. Take the time to get to know each other better before sharing your personal information.

  • If you receive the call:

Do not be pressured and you are not required to push that button. If you feel like it's not yet the time to talk, all you have to do is press decline.

If you accept the video call, do it with confidence and peace of mind. If you ever experience inappropriate behaviour, report it to the site immediately or as soon as the date is over by clicking on the “report” button. Feel free to end the date whenever you wish.

Match Profile Quality

Match Profile
  • You can upload up to 26 photos on your profile
  • You can see if users are online or when they were last active
  • There is a decent amount of information on member profiles
  • Viewing profiles is free of charge
  • You have the choice to send your Match profile to one the dating site’s sister sites to increase matches
  • The profiles are quite detailed
  • The profile information can be changed later
  • Profile pictures are visible to everyone for free

The profiles of members can be very detailed considering that the users provide personal information more than what is required on the profile builder. Profiles show the required self-written profile summary, a quick list of the information you answered upon profile creation, and a gallery of the photos you uploaded. It also reveals the interests you both like and the facts of what he or she is looking for in a partner.

Match profiles display the percentage of you and the particular member’s compatibility. This figure is calculated based on your and that member’s interests and what both of you are looking for. Profiles of Match members also exhibit three suggested profiles that are similar to the current Match member profile you are viewing.

Even without a verification system, there are very few fake profiles on compared to other dating sites. This could be because sending messages is strictly a paid feature, which could be difficult for scammers to fish and hook their ideal preys.

You can easily report fake and suspicious profiles. Just click the three dots found on that particular member’s profile and choose the ‘Report’ option. However, you need to upload a profile photo in order to send in a report.

Match App

Match App
  • Match app has the same features as its dating site counterpart
  • Match app’s design and appearance provides good usability
  • Navigating through different contacting features is easy
  • You can enable phone notifications for every like and message
  • App is available to download on Apple App Store and Google Play Store

The Match app is available to download for free on the Google Play Store and Apple App Store. The app only needs a small amount of space in your phone to successfully download.

The mobile app does not offer additional features — it functions the same way as the website counterpart, in total. What makes the mobile app different is its easier navigation and good usability that boost the user experience for mobile users. For instance, using Match Phone is better through the mobile app than the website. Using the mobile app allows on the go users to quickly draw up a conversation wherever they are and whatever they’re doing.

The mobile app’s user interface is clean and straightforward. Every contacting feature can be accessed through the icon tabs on the bottom of the screen. Member profiles also have accessible action buttons for easier use of the Match app’s contacting features.

Special Features has these special features for its members. These can be easily accessed upon logging into your Match account and providing your login details. However, most of these special features require a Match dating subscription.


This is the newest and timely feature of Match. It gives the users the chance to set their preferred dating styles with all the details and their preferences. This feature was released during the time of the Covid-19 pandemic. It aims to protect the members and keep them safe from the virus when they meet each other. Dress codes and favorite date venues are covered by this feature.

Real Talk

Some people are not good at coming up with good conversation topics. Thanks to this feature, there are tons of suggested conversation points and ice breakers that they can use.


"Boost" is Match dating’s add-on special feature. Availing this feature puts your profile as the top suggestion on ‘Matches’ and ‘Discover’ for one full hour.

Reverse Matches

"Reverse Matches" is a list of who you are not compatible with. You can choose to browse through your "Reverse Matches" list and interact with them if you want something different.


"Likes" is a tab that lists all the Match members you like, as well as the members who like you. Seeing who likes you is a paid feature.


"MatchPhone" is a premium feature where you can do voice calls to another member. assigns you with a custom number so you can do voice calls anonymously.

Match Me

Clicking the "Match Me" feature on another member’s profile automatically puts you on top of his or her Match suggestions list. This is a paid feature.

Match Guarantee has a "Match Dating Guarantee" that offers you a free six-month Match membership if you don’t find a match within the duration of your membership. This is only available for members who subscribe to at least six-month membership package.

Date Check In

To ensure a member's safety when they go out and meet their match, included a Date Check In feature. This safety function allows a member to designate three emergency contacts. These selected contacts will receive details such as the date's name, time, and location of the meeting. During the date, will send automated messages asking the member if they're feeling uncomfortable or unsafe. If they select "Yes," the dating site will send an SOS message to the emergency contacts.

Vibe Check

Members get to interact on a personal level with Vibe Check, an in-app video chat feature by Match. To ensure that both members are willing, the Vibe Check will only be accessible if members have already matched and conversed. A black video icon will appear at the bottom of the messages; once pressed, a request will be sent o the other party. A Match member may choose to join or decline a Vibe Check invite.

Video Date

Have fun and intimate virtual dates with your matches using this feature. You can talk to them using the platform's video calling feature.

"Matched By Us" Feature

Through this matching feature, members will receive one match per week based on their andswers to a number of serious questions about their dating and life goals. This feature aimed to find meaningful connections and dates ultimately avoiding ghosting instances among matched members.

"Vaccinated" Badge

Members can choose whether to flaunt whether they are vaccinated in their profiles. Activating this feature will add a circular badge on the profile page of the member.

Expert Picks

Expert Picks is a feature where dating experts handpick compatible singles together to enhance the user matching experience and add a human touch, not just AI insight.

How can I delete my Match account and cancel my subscription?

How can you cancel your Subscription?

  • You can cancel via profile settings
  • You can cancel by sending an email
  • You can cancel with customer support

Will your subscription automatically renew?

  • Yes, your Match subscription will automatically renew. The notice period for opting out of automatic renewal is 1 Week.

Is there a money back guarantee and do you get refunded the full amount?

  • Yes, usually you will receive the full amount back.

How much time do you have to undo Match purchases?

  • You have 3 Days to refund your Match purchase if you don't like it.

Match FAQ


Who owns

The website is owned by, L.L.C, a subsidiary of InterActiveCorp.

When was founded? was founded in 1993 but was officially launched in 1995.

Where is located?

The company's main headquarters is located in Texas; however, it also has offices in San Francisco, West Hollywood, Rio de Janeiro, Tokyo, and Beijing.

Are and OurTime/DatingDirect/eHarmony the same?

Match, OurTime, and DatingDirect are under the same parent company. and OurTime are owned by IAC (InterActiveGroup) while DatingDirect is under Meetic, which was acquired by IAC in 2013. eHarmony is a privately held company.

Does have a mobile app?

Yes, the Match app is available to download from the Apple App Store and Google Play Store.

How do I join

You can join Match dating by filling out a personal information form on’s home page.

Does offer premium membership?

Yes, Match offers two kinds of membership—Premium and Standard. These are offered in 1, 3, 6, and 12-month subscriptions.

Can I cancel my subscription anytime?

Yes, you can cancel your Match dating subscription anytime through your Account Settings.

Is’s premium membership automatically renewed?

Yes,’s premium membership is automatically renewed for the same price and duration.

Does offer refunds for unused time? does not give out refunds under any circumstance, however, they do offer a Match guarantee.

What is’s Match dating guarantee? has a Match dating guarantee for members who avail of their 6-month subscription. The Match guarantee states that if you don’t have a successful match within your membership duration, Match will give you a 6-month membership for free.

How do I delete my account?

You can delete your Match dating account on your Account Settings. You can reactivate your profile anytime you wish.

What is the average age of users on Match?

The average age of Match users is between 35-42 years. You can find more information here


How does algorithm work? uses a variety of factors to suggest possible matches. Such include your preferences (body, type, age, etc.) as well as your actions while using the website. Match takes note of your search queries and who you send likes to, and will, therefore, suggest similar profiles on the Matches feature.

How is for gay dating? has almost 2 million LGBT members and has an anonymous function so users can disclose their sexuality at their own pace. However, is primarily a heterosexual-oriented site so sexual orientation is not asked upon sign-up, unlike gay-oriented dating sites.

Will show up on my Facebook profile if I decide to connect my Facebook account? does not post anything to your Facebook wall without your permission.

Can my profile be private?

Yes, you can hide your profile from search queries by setting your visibility to “Hidden” on your Account Settings.

Why is sending me emails?

When you sign up on Match dating, you are automatically subscribed to their emails. To change this, you need to click the gear icon on the top right of the website and click on ‘Email Preferences’. You would then have to tick the ‘Do not send me by Mail’ and uncheck the other email notifications you would not like to receive.

Can I search through without signing up for an account?

Yes, you can freely browse through Match dating profiles even without signing up for an account. However, your experience may constantly be interrupted as will keep on encouraging you to be a member.


Is using safe?

As with other dating sites, Match dating expects all its members to use the Match dating site and Match app with attentiveness. There may be other users whose intent is to harm or scam, and users are 100% responsible for recognising them and taking action.

What security features does offer? has a published Terms of Usage and Privacy Policies which all members are expected to follow. The report and block buttons are also easily accessible in contacting functions and on member profiles.

How do I block and report an abusive member?

You can block and report a Match member by clicking the ‘Report’ and ‘Block’ buttons found under the three dots on every Match dating member’s profile.

Does Match sell your data?

No, Match does not sell your data.

Was Match hacked in the past?

No, Match was never hacked.

How accurately does Match track your location?

Match tracks your approximate location.

Do your Match profile pictures or profile information appear in Google Search Results?

No, your Match photos and personal information will not appear in Google Search Results.

Who can view your pictures on Match?

All Match users can view your pictures.

Is your phone number required for signing up at Match?

No, you don't need a phone number to sign up on Match.

Can you erase your personal data on Match?

Yes, Match provides an option for users to erase their data.

How can I delete my Match account and cancel my subscription?


Can you try Match for free?

How much does Match cost?

Match typically costs between 4.99 USD and 277.32 USD. Compared to other dating services, Match's membership costs is average. You can find more information here

How much does it cost to sign up on Match?

You can sign up for Match and use its basic features for free. To use Match's premium features you must upgrade. You can find more information here

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  • We have carefully reviewed over 3,072 dating services
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Final Results table

Signing Up: 5.0 / 5
Making Contact: 5.0 / 5
Profile Quality: 4.5 / 5
App: 4.5 / 5

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Contact details, L.L.C
Address:8750 N Cntl Expy Ste 1400 Dallas, Texas 75231, USA