Bumble Statistics New Zealand 2026
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Bumble in New Zealand: the numbers that matter
New Zealand110,000 people in New Zealand actively use Bumble in 2026, with interest 23% lower than a year ago.
40% of Bumble members in New Zealand are men, 60% are women.
42% of Bumble members in New Zealand belong to Gen Z, the largest generation; Millennials make up 36%.
1.3 billion NZD was the worldwide revenue of Bumble in 2025, -10% against 2024.
81% of the 1.61 billion NZD revenue of Bumble Inc in 2025 came from Bumble alone.
1.2 / 5 is the Trustpilot rating of Bumble from 2,656 reviews.
How many people use Bumble in New Zealand
Member numbers you find online are usually very inaccurate, so we estimate how many people are really on Bumble from traffic data and interest in the service, updated monthly. (November 2026)
Bumble had an estimated 110,000 active members in New Zealand in November 2026. Interest stable against the previous quarter, -23% against a year ago.
Who uses Bumble in New Zealand
42% of Bumble members in New Zealand belong to Gen Z.
From the age distribution of Bumble members: Gen Z 14-29, Millennials 30-45, Gen X 46-61, Boomers and older 62-80.
Where Bumble is most popular in New Zealand
Strongest regions
- Marlborough District100%
- Otago87%
- Manawatu-Wanganui86%
- Canterbury83%
- Wellington79%
- Tasman District78%
- Northland77%
- Taranaki75%
- Marlborough District100
- Otago87
- Manawatu-Wanganui86
- Canterbury83
- Wellington79
- Tasman District78
- Northland77
- Taranaki75
- West Coast72
- Waikato71
- Hawke's Bay69
- Auckland69
- Nelson City69
- Southland68
- Bay of Plenty58
Last data update: November 2026
What users say about Bumble
Bumble in the App Store and on Google Play
New ZealandBumble is rated 4.2 out of 5 in the App Store in New Zealand, based on 23,477 ratings; 1 of 5 compared dating apps score higher (November 2026).
Bumble is rated 3.8 out of 5 on Google Play worldwide, based on 1,638,758 ratings and over 127,195,497 installs; 4 of 5 compared dating apps score higher (November 2026).
Data: November 2026
Bumble in the store charts in New Zealand
New Zealand- #1Tinder Dating App
- #2Hinge Dating App
- #3Bumble Dating app
- #6Raya
- #8Feeld
- #10PURE
- #11Nymph
- #12FilipinoCupid
- #20Badoo
- #21Hily Dating App
Dating apps in this chart, as the store lists them
- #6Hinge Dating App
- #9Tinder Dating App
- #22Bumble Dating app
- #29PURE
- #39Nymph
- #58Feeld
- #60Bumble For Friends
- #73Hily Dating App
- #85Roomies
- #88Badoo
Dating apps in this chart, as the store lists them
- #1Tinder
- #2Bumble Dating App
- #3OmeTV Chat
- #4Badoo Dating App
- #5Hinge Dating App
- #6Dating and Chat
- #7Bumpy
- #8Dating and Chat
- #9happn
- #10Dating and Chat
Dating apps in this chart, as the store lists them
- #1Tinder
- #2Hinge Dating App
- #3Bumble Dating App
- #4Badoo Dating App
- #5PURE
- #6Feeld
- #7Boo Dating App
- #8happn
- #9Hily Dating app
- #10Plenty of Fish
Dating apps in this chart, as the store lists them
Bumble holds #3 in the App Store chart top grossing Lifestyle in New Zealand, week of 2 Nov. Tinder Dating App is the highest ranked dating app in this chart. Bumble holds #2 in the Google Play chart top free Dating in New Zealand, week of 2 Nov. Tinder is the highest ranked dating app in this chart.
Bumble revenue: 1.3 billion NZD in 2025
Bumble earned 1.3 billion NZD in 2025, -10% against 2024. The latest quarter (Q2 2026) brought in 278.3 million NZD.
Bumble Inc, the company behind Bumble, earned 1.61 billion NZD in 2025, -10% against 2024. Bumble contributed 81% of that. The latest quarter (Q3 2026) brought in 345.2 million NZD.
Bumble Inc: the company behind Bumble
Bumble Inc is the company behind Bumble. Revenue as reported in its annual and quarterly filings.
Bumble vs. Ashley Madison vs. be2
Pick up to three services and compare members, gender, generations and app ratings.
Quick answers, ready to quote
How many people use Bumble in New Zealand?
According to DatingScout, Bumble has about 110,000 active members in New Zealand in 2026 (published member count: 138,000). Interest stable against the previous quarter, -23% against a year ago.
What is the gender split on Bumble?
According to DatingScout, 40% of Bumble members in New Zealand are men and 60% are women in 2026.
How old are Bumble users?
According to DatingScout, the largest age group on Bumble in New Zealand is 25-34 (30% of members); Gen Z account for 42%.
How much money does Bumble make?
According to DatingScout, Bumble generated 1.3 billion NZD in revenue in 2025 worldwide, -10% against 2024. The latest quarter (Q2 2026) brought in 278.3 million NZD.
Who owns Bumble?
Bumble belongs to Bumble Inc, which earned 1.61 billion NZD in 2025. Bumble contributed 81% of that. Other Bumble Inc brands: Badoo, Bumble For Friends, Chappy, Fruitz, Hot or Not.
Where is Bumble most popular in New Zealand?
According to the DatingScout popularity index, Bumble is most popular in Marlborough District, followed by Otago and Manawatu-Wanganui.
Is Bumble bigger than Ashley Madison?
Yes: according to DatingScout, Bumble has about 110,000 active members in New Zealand against 6,520 for Ashley Madison.
The State of Online Dating 2026
New ZealandBeyond Bumble: what singles tell us in our own survey, the State of Online Dating.

Custom cuts of the data (by country, gender or age), interviews and raw tables for your newsroom, usually within one working day.

Press kit
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- We have been testing and publishing online dating reviews for over 17 years
- We have carefully reviewed over 3,578 dating services
- Our dating site reviews and results are objective and independent in contrast to many other comparison sites
- We update our reviews every month based on new site/app offerings and feedback from our readers
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More about Bumble
Sources: quarterly and annual reports (revenue, Q2 2026); Google Play and App Store (ratings); interest data (popularity of Bumble by region and interest trend); Trustpilot (2,656 reviews, November 2026); DatingScout member estimates based on company statements and traffic data. Age and generation shares are DatingScout estimates. Last update 9 October 2026.


