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OkCupid Statistics New Zealand 2026

4.0very good
Screenshot of the OkCupid website
www.hey-cupid.com
OkCupid is a popular dating site that matches people through mutual likes and personality traits
  • Mutual like system based on dating preferences
  • 20+ sexual orientations and 12 gender identities
Relationships Flirts Finding love
Try Hey-Cupid free →
last updated
Estimated active members in New Zealand21,000
Women / Men 35% 65%
From$6.58/mo
Age 25-34 35-44

OkCupid in New Zealand: the numbers that matter

New Zealand
  • 21,000 people in New Zealand actively use OkCupid in 2026.

  • 65% of OkCupid members in New Zealand are men, 35% are women.

  • 41% of OkCupid members in New Zealand belong to Gen Z, the largest generation; Millennials make up 37%.

  • 145.2 million NZD was the worldwide revenue of OkCupid in 2025.

  • 2% of the 5.81 billion NZD revenue of Match Group in 2025 came from OkCupid alone.

  • 1.2 / 5 is the Trustpilot rating of OkCupid from 888 reviews.

How many people use OkCupid in New Zealand

Member numbers you find online are usually very inaccurate, so we estimate how many people are really on OkCupid from traffic data and interest in the service, updated monthly. (November 2026)

21,000
rough estimate of active members
100,000
members in New Zealand, published
-91%
interest against the previous quarter
Estimated active members, last 6 months
New Zealand
Jun
Jul
Aug
Sep
Oct
Nov

OkCupid had an estimated 21,000 active members in New Zealand in November 2026. Interest down 91% against the previous quarter.

DatingScout, OkCupid Statistics New Zealand 2026

Who uses OkCupid in New Zealand

65%
men
35%
women
25-34
largest age group, 40%
41%
Gen Z, the largest generation
Age of members
New Zealand
18-24
25-34
35-44
45-54
55+
Members by generation
New Zealand

41% of OkCupid members in New Zealand belong to Gen Z.

DatingScout, OkCupid Statistics New Zealand 2026

From the age distribution of OkCupid members: Gen Z 14-29, Millennials 30-45, Gen X 46-61, Boomers and older 62-80.

Where OkCupid is most popular in New Zealand

Strongest regions

  1. Auckland100%
  2. Wellington64%
Popularity of OkCupid in all 2 regions
  1. Auckland100
  2. Wellington64

Last data update: November 2026

What users say about OkCupid

1.2 / 5
Trustpilot rating from 888 reviews
November 2026
4.0 / 5
DatingScout expert rating
Read our review →
4.2 / 5
App Store rating in New Zealand from 569 ratings
3.4 / 5
Google Play rating worldwide from 689,473 ratings

OkCupid in the App Store and on Google Play

New Zealand
4.2/ 5
App Store rating in New Zealand
569
App Store ratings in New Zealand
3.4/ 5
Google Play rating worldwide
689,473
Google Play ratings worldwide
51,157,804
installs on Google Play
App Store ratings compared
App Store
Grindr 4.3OkCupid 4.2Bumble 4.2Hinge 4.2Tagged 4.2Tinder 4.1

OkCupid is rated 4.2 out of 5 in the App Store in New Zealand, based on 569 ratings; 1 of 5 compared dating apps score higher (November 2026).

DatingScout, OkCupid Statistics New Zealand 2026
Google Play ratings compared
Google Play
Grindr 4.3Badoo 4.0Happn 4.0Tinder 3.9Plenty of Fish 3.7OkCupid 3.4

OkCupid is rated 3.4 out of 5 on Google Play worldwide, based on 689,473 ratings and over 51,157,804 installs; 5 of 5 compared dating apps score higher (November 2026).

DatingScout, OkCupid Statistics New Zealand 2026

Data: November 2026

OkCupid in the store charts in New Zealand

New Zealand
App Store: top grossing Lifestyle
not in the top 100 this week, Week of 2 Nov, best position in the last 4 weeks: #39
  1. #1Tinder Dating App
  2. #2Hinge Dating App
  3. #3Bumble Dating app
  4. #6Raya
  5. #8Feeld
  6. #10PURE
  7. #11Nymph
  8. #12FilipinoCupid
  9. #20Badoo
  10. #21Hily Dating App

Dating apps in this chart, as the store lists them

#14
Google Play: top grossing Dating
Week of 2 Nov, best position in the last 4 weeks: #13
  1. #1Tinder
  2. #2Hinge Dating App
  3. #3Bumble Dating App
  4. #4Badoo Dating App
  5. #5PURE
  6. #6Feeld
  7. #7Boo Dating App
  8. #8happn
  9. #9Hily Dating app
  10. #14OkCupid Dating

Dating apps in this chart, as the store lists them

#27
Google Play: top free Dating
Week of 2 Nov, best position in the last 4 weeks: #22
  1. #1Tinder
  2. #2Bumble Dating App
  3. #3OmeTV Chat
  4. #4Badoo Dating App
  5. #5Hinge Dating App
  6. #6Dating and Chat
  7. #7Bumpy
  8. #8Dating and Chat
  9. #9happn
  10. #27OkCupid Dating

Dating apps in this chart, as the store lists them

OkCupid holds #14 in the Google Play chart top grossing Dating in New Zealand, week of 2 Nov. Tinder is the highest ranked dating app in this chart.

DatingScout, OkCupid Statistics New Zealand 2026

OkCupid revenue: 145.2 million NZD in 2025

145.2 million NZD
revenue 2025 estimate
2%
of the revenue of Match Group comes from OkCupid
Match Group revenue by year
Worldwide, billion NZD
2020
2021
2022
2023
2024
2025

Match Group, the company behind OkCupid, earned 5.81 billion NZD in 2025. OkCupid contributed 2% of that. The latest quarter (Q3 2026) brought in 1.49 billion NZD.

DatingScout, OkCupid Statistics New Zealand 2026

Match Group: the company behind OkCupid

Match Group reports one revenue figure for its 30 services and none for OkCupid alone. Our OkCupid figure for 2025 is an estimate: the company total of that year, minus what the company reports for single services, split across the other services by the size of their paying membership.

Match Group is the company behind OkCupid. Revenue as reported in its annual and quarterly filings.

5.81 billion NZD
Revenue 2025
1.49 billion NZD
Latest quarter Q3 2026
AzarBBPeopleMeetBLKBlackChristianPeopleMeetBlackPeopleMeetChemistryChispaChristianMingleDateHookUpHerHingeIndiaMatchLDSPlanetLavalifeLexaLoveAndSeekMatchMatch.comMeeticOurTimePOFPairsPlenty of FishSeniorBlackPeopleMeetStirThe LeagueTinderUpwardZusammen.de

OkCupid vs. Ashley Madison vs. be2

Pick up to three services and compare members, gender, generations and app ratings.

OkCupidAshley Madisonbe2
Side by side in New Zealand
OkCupidAshley Madisonbe2
Active members
OkCupid
21,000
Ashley Madison
6,520
be2
2,000
Women
OkCupid
35%
Ashley Madison
30%
be2
57%
Gen Z
OkCupid
41%
Ashley Madison
33%
be2
34%
Millennials
OkCupid
37%
Ashley Madison
38%
be2
40%
App Store rating
OkCupid
4.2
Ashley Madison
3.6
be2
-
Google Play rating
OkCupid
3.4
Ashley Madison
2.7
be2
-
Interest trend
OkCupid
-91%
Ashley Madison
-
be2
-

Quick answers, ready to quote

How many people use OkCupid in New Zealand?

According to DatingScout, OkCupid has about 21,000 active members in New Zealand in 2026 (published member count: 100,000). Interest down 91% against the previous quarter.

What is the gender split on OkCupid?

According to DatingScout, 65% of OkCupid members in New Zealand are men and 35% are women in 2026.

How old are OkCupid users?

According to DatingScout, the largest age group on OkCupid in New Zealand is 25-34 (40% of members); Gen Z account for 41%.

How much money does OkCupid make?

According to DatingScout, OkCupid generated 145.2 million NZD in revenue in 2025 worldwide.

Who owns OkCupid?

OkCupid belongs to Match Group, which earned 5.81 billion NZD in 2025. OkCupid contributed 2% of that. Other Match Group brands: Azar, BBPeopleMeet, BLK, BlackChristianPeopleMeet, BlackPeopleMeet, Chemistry, Chispa, ChristianMingle, DateHookUp, Her, Hinge, IndiaMatch, LDSPlanet, Lavalife, Lexa, LoveAndSeek, Match, Match.com, Meetic, OurTime, POF, Pairs, Plenty of Fish, SeniorBlackPeopleMeet, Stir, The League, Tinder, Upward, Zusammen.de.

Is OkCupid bigger than Ashley Madison?

Yes: according to DatingScout, OkCupid has about 21,000 active members in New Zealand against 6,520 for Ashley Madison.

The State of Online Dating 2026

New Zealand

Beyond OkCupid: what singles tell us in our own survey, the State of Online Dating.

Open the full study →
Press contact
Chris Pleines
Founder of DatingScout and Author of the book "Online Dating for Dummies"
Chris founded DatingScout 17 years ago, and today he is one of the leading Online Dating Experts. He is the author of the book "Online Dating for Dummies" and the author of the Internet's largest online dating study analyzing 20 Million Profile Pictures with artificial intelligence. Chris Pleines holds a master degree in media science and appeared in numerous television interviews and publications to give expert advice as well as tips about online dating.

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Is OkCupid right for you?

Find out if OkCupid is the right service for you or if there are better options.

Why can you trust us?

  • We have been testing and publishing online dating reviews for over 17 years
  • We have carefully reviewed over 3,578 dating services
  • Our dating site reviews and results are objective and independent in contrast to many other comparison sites
  • We update our reviews every month based on new site/app offerings and feedback from our readers
  • We are the Author of the Book "Online Dating for Dummies" - read more on our About Us page 
  • Our Dating Experts are constantly cited by press and TV outlets, find out more here

More about OkCupid

Sources: DatingScout revenue estimate from app store, traffic and company data (Q3 2026); Google Play and App Store (ratings); interest data (popularity of OkCupid by region and interest trend); Trustpilot (888 reviews, November 2026); DatingScout member estimates based on company statements and traffic data. Age and generation shares are DatingScout estimates. Last update 9 October 2026.